Negotiation Cockpit
Bringing clarity and confidence to supplier negotiations through AI-powered insights.
The Problem
Procurement teams often walk into supplier negotiations underprepared. Critical context — like how much they've purchased, how pricing has shifted, or how much leverage they have — is buried in Excel files, scattered across emails, or siloed in ERP systems.
This lack of visibility makes negotiations inefficient, unstructured, and heavily reliant on gut instinct.
The Opportunity
Tacto's vision was to create a single source of truth for supplier negotiations — a cockpit that combines historical data, pricing trends, and AI-generated recommendations. The goal: help buyers enter every conversation with clarity, leverage, and confidence.
My Role
As the sole product designer on this initiative, I led the end-to-end design process:
- Defined user needs and business goals with the PM and data team
- Mapped out the ideal flow of negotiation prep
- Designed the entire cockpit experience from scratch
- Shaped how data and AI recommendations are presented to drive trust and action
Process Highlights
- Discovery Interviews: Spoke with 5 procurement leads to understand how they currently prepare for negotiations
- Data Collaboration: Partnered with data scientists to identify the right signals to trigger actionable insights
- Exploration & Iteration: Explored multiple layouts to balance dense data with visual clarity
- Validation: Presented concepts to internal stakeholders, iterating based on feedback from account managers and commercial teams
The Solution: A Centralized Negotiation Cockpit
The final design surfaces the most relevant metrics and guidance in a single, focused view — replacing disconnected tools with one streamlined experience.
Purchasing Trends Chart
A visual timeline of volume and spend trends grounds the conversation in history, revealing momentum, seasonality, or slowdowns that support pricing discussions.
Data Logic Behind the Design
This cockpit isn’t just a dashboard — it’s an assistant. Behind the scenes, we worked with our data team to define the logic for what should trigger a recommendation:
- Year-over-year volume increases
- Unit price changes (or stagnation)
- Share-of-wallet dynamics
- External benchmarks and supplier risk scores
This gave users confidence that every recommendation was grounded in business logic — not guesswork.
Outcome
- Final design completed and approved across product, engineering, and commercial leadership
- Used in internal sales demos to highlight the strategic value of Tacto
- Scheduled for rollout in Q2 2025
- While metrics aren’t available yet, early internal adoption and feedback have been strong, validating both the concept and execution
Reflection
This project brought together product strategy, data modeling, and UX clarity — exactly the kind of complex, ambiguous 0→1 challenge I thrive on. The biggest design tension was balancing richness of insight with scannability. I leaned heavily on layout hierarchy, visual storytelling, and contextual framing to help users move from data to decision quickly.
While the feature hasn’t launched yet, it’s already changed how internal teams talk about negotiation. That’s a strong signal that we’re solving the right problem — and solving it well.
The Problem
Procurement teams often walk into supplier negotiations underprepared. Critical context — like how much they've purchased, how pricing has shifted, or how much leverage they have — is buried in Excel files, scattered across emails, or siloed in ERP systems.
This lack of visibility makes negotiations inefficient, unstructured, and heavily reliant on gut instinct.
The Opportunity
Tacto's vision was to create a single source of truth for supplier negotiations — a cockpit that combines historical data, pricing trends, and AI-generated recommendations. The goal: help buyers enter every conversation with clarity, leverage, and confidence.
My Role
As the sole product designer on this initiative, I led the end-to-end design process:
- Defined user needs and business goals with the PM and data team
- Mapped out the ideal flow of negotiation prep
- Designed the entire cockpit experience from scratch
- Shaped how data and AI recommendations are presented to drive trust and action
Process Highlights
- Discovery Interviews: Spoke with 5 procurement leads to understand how they currently prepare for negotiations
- Data Collaboration: Partnered with data scientists to identify the right signals to trigger actionable insights
- Exploration & Iteration: Explored multiple layouts to balance dense data with visual clarity
- Validation: Presented concepts to internal stakeholders, iterating based on feedback from account managers and commercial teams
The Solution: A Centralized Negotiation Cockpit
The final design surfaces the most relevant metrics and guidance in a single, focused view — replacing disconnected tools with one streamlined experience.
Purchasing Trends Chart
A visual timeline of volume and spend trends grounds the conversation in history, revealing momentum, seasonality, or slowdowns that support pricing discussions.
Outcome
- Final design completed and approved across product, engineering, and commercial leadership
- Used in internal sales demos to highlight the strategic value of Tacto
- Scheduled for rollout in Q2 2025
- While metrics aren’t available yet, early internal adoption and feedback have been strong, validating both the concept and execution
Reflection
This project brought together product strategy, data modeling, and UX clarity — exactly the kind of complex, ambiguous 0→1 challenge I thrive on. The biggest design tension was balancing richness of insight with scannability. I leaned heavily on layout hierarchy, visual storytelling, and contextual framing to help users move from data to decision quickly.
While the feature hasn’t launched yet, it’s already changed how internal teams talk about negotiation. That’s a strong signal that we’re solving the right problem — and solving it well.
The Problem
Procurement teams often walk into supplier negotiations underprepared. Critical context — like how much they've purchased, how pricing has shifted, or how much leverage they have — is buried in Excel files, scattered across emails, or siloed in ERP systems.
This lack of visibility makes negotiations inefficient, unstructured, and heavily reliant on gut instinct.
The Opportunity
Tacto's vision was to create a single source of truth for supplier negotiations — a cockpit that combines historical data, pricing trends, and AI-generated recommendations. The goal: help buyers enter every conversation with clarity, leverage, and confidence.
My Role
As the sole product designer on this initiative, I led the end-to-end design process:
- Defined user needs and business goals with the PM and data team
- Mapped out the ideal flow of negotiation prep
- Designed the entire cockpit experience from scratch
- Shaped how data and AI recommendations are presented to drive trust and action
Process Highlights
- Discovery Interviews: Spoke with 5 procurement leads to understand how they currently prepare for negotiations
- Data Collaboration: Partnered with data scientists to identify the right signals to trigger actionable insights
- Exploration & Iteration: Explored multiple layouts to balance dense data with visual clarity
- Validation: Presented concepts to internal stakeholders, iterating based on feedback from account managers and commercial teams
The Solution: A Centralized Negotiation Cockpit
The final design surfaces the most relevant metrics and guidance in a single, focused view — replacing disconnected tools with one streamlined experience.
Purchasing Trends Chart
A visual timeline of volume and spend trends grounds the conversation in history, revealing momentum, seasonality, or slowdowns that support pricing discussions.
Data Logic Behind the Design
This cockpit isn’t just a dashboard — it’s an assistant. Behind the scenes, we worked with our data team to define the logic for what should trigger a recommendation:
- Year-over-year volume increases
- Unit price changes (or stagnation)
- Share-of-wallet dynamics
- External benchmarks and supplier risk scores
This gave users confidence that every recommendation was grounded in business logic — not guesswork.
Outcome
- Final design completed and approved across product, engineering, and commercial leadership
- Used in internal sales demos to highlight the strategic value of Tacto
- Scheduled for rollout in Q2 2025
- While metrics aren’t available yet, early internal adoption and feedback have been strong, validating both the concept and execution
Reflection
This project brought together product strategy, data modeling, and UX clarity — exactly the kind of complex, ambiguous 0→1 challenge I thrive on. The biggest design tension was balancing richness of insight with scannability. I leaned heavily on layout hierarchy, visual storytelling, and contextual framing to help users move from data to decision quickly.
While the feature hasn’t launched yet, it’s already changed how internal teams talk about negotiation. That’s a strong signal that we’re solving the right problem — and solving it well.
The Problem
Procurement teams often walk into supplier negotiations underprepared. Critical context — like how much they've purchased, how pricing has shifted, or how much leverage they have — is buried in Excel files, scattered across emails, or siloed in ERP systems.
This lack of visibility makes negotiations inefficient, unstructured, and heavily reliant on gut instinct.
The Opportunity
Tacto's vision was to create a single source of truth for supplier negotiations — a cockpit that combines historical data, pricing trends, and AI-generated recommendations. The goal: help buyers enter every conversation with clarity, leverage, and confidence.
My Role
As the sole product designer on this initiative, I led the end-to-end design process:
- Defined user needs and business goals with the PM and data team
- Mapped out the ideal flow of negotiation prep
- Designed the entire cockpit experience from scratch
- Shaped how data and AI recommendations are presented to drive trust and action
Process Highlights
- Discovery Interviews: Spoke with 5 procurement leads to understand how they currently prepare for negotiations
- Data Collaboration: Partnered with data scientists to identify the right signals to trigger actionable insights
- Exploration & Iteration: Explored multiple layouts to balance dense data with visual clarity
- Validation: Presented concepts to internal stakeholders, iterating based on feedback from account managers and commercial teams
The Solution: A Centralized Negotiation Cockpit
The final design surfaces the most relevant metrics and guidance in a single, focused view — replacing disconnected tools with one streamlined experience.
AI-Powered Summary & Recommendation
At the top, users see a clear summary of key purchasing changes. Based on this, the system recommends a concrete negotiation ask — transforming raw data into proactive strategy.
Negotiation Levers
To support the ask, we highlight tactical levers — such as increased volume, stagnant pricing, or benchmarks — helping users justify their position during supplier calls.
Share-of-Wallet Cards
These cards give instant context on how important the supplier is to the company — and vice versa — providing critical leverage insight.
Purchasing Trends Chart
A visual timeline of volume and spend trends grounds the conversation in history, revealing momentum, seasonality, or slowdowns that support pricing discussions.
Data Logic Behind the Design
This cockpit isn’t just a dashboard — it’s an assistant. Behind the scenes, we worked with our data team to define the logic for what should trigger a recommendation:
- Year-over-year volume increases
- Unit price changes (or stagnation)
- Share-of-wallet dynamics
- External benchmarks and supplier risk scores
This gave users confidence that every recommendation was grounded in business logic — not guesswork.
Outcome
- Final design completed and approved across product, engineering, and commercial leadership
- Used in internal sales demos to highlight the strategic value of Tacto
- Scheduled for rollout in Q2 2025
- While metrics aren’t available yet, early internal adoption and feedback have been strong, validating both the concept and execution
Reflection
This project brought together product strategy, data modeling, and UX clarity — exactly the kind of complex, ambiguous 0→1 challenge I thrive on. The biggest design tension was balancing richness of insight with scannability. I leaned heavily on layout hierarchy, visual storytelling, and contextual framing to help users move from data to decision quickly.
While the feature hasn’t launched yet, it’s already changed how internal teams talk about negotiation. That’s a strong signal that we’re solving the right problem — and solving it well.
The Problem
Procurement teams often walk into supplier negotiations underprepared. Critical context — like how much they've purchased, how pricing has shifted, or how much leverage they have — is buried in Excel files, scattered across emails, or siloed in ERP systems.
This lack of visibility makes negotiations inefficient, unstructured, and heavily reliant on gut instinct.
The Opportunity
Tacto's vision was to create a single source of truth for supplier negotiations — a cockpit that combines historical data, pricing trends, and AI-generated recommendations. The goal: help buyers enter every conversation with clarity, leverage, and confidence.
My Role
As the sole product designer on this initiative, I led the end-to-end design process:
- Defined user needs and business goals with the PM and data team
- Mapped out the ideal flow of negotiation prep
- Designed the entire cockpit experience from scratch
- Shaped how data and AI recommendations are presented to drive trust and action
Process Highlights
- Discovery Interviews: Spoke with 5 procurement leads to understand how they currently prepare for negotiations
- Data Collaboration: Partnered with data scientists to identify the right signals to trigger actionable insights
- Exploration & Iteration: Explored multiple layouts to balance dense data with visual clarity
- Validation: Presented concepts to internal stakeholders, iterating based on feedback from account managers and commercial teams
The Solution: A Centralized Negotiation Cockpit
The final design surfaces the most relevant metrics and guidance in a single, focused view — replacing disconnected tools with one streamlined experience.
AI-Powered Summary & Recommendation
At the top, users see a clear summary of key purchasing changes. Based on this, the system recommends a concrete negotiation ask — transforming raw data into proactive strategy.
Negotiation Levers
To support the ask, we highlight tactical levers — such as increased volume, stagnant pricing, or benchmarks — helping users justify their position during supplier calls.
Share-of-Wallet Cards
These cards give instant context on how important the supplier is to the company — and vice versa — providing critical leverage insight.
Purchasing Trends Chart
A visual timeline of volume and spend trends grounds the conversation in history, revealing momentum, seasonality, or slowdowns that support pricing discussions.
Data Logic Behind the Design
This cockpit isn’t just a dashboard — it’s an assistant. Behind the scenes, we worked with our data team to define the logic for what should trigger a recommendation:
- Year-over-year volume increases
- Unit price changes (or stagnation)
- Share-of-wallet dynamics
- External benchmarks and supplier risk scores
This gave users confidence that every recommendation was grounded in business logic — not guesswork.
Outcome
- Final design completed and approved across product, engineering, and commercial leadership
- Used in internal sales demos to highlight the strategic value of Tacto
- Scheduled for rollout in Q2 2025
- While metrics aren’t available yet, early internal adoption and feedback have been strong, validating both the concept and execution
Reflection
This project brought together product strategy, data modeling, and UX clarity — exactly the kind of complex, ambiguous 0→1 challenge I thrive on. The biggest design tension was balancing richness of insight with scannability. I leaned heavily on layout hierarchy, visual storytelling, and contextual framing to help users move from data to decision quickly.
While the feature hasn’t launched yet, it’s already changed how internal teams talk about negotiation. That’s a strong signal that we’re solving the right problem — and solving it well.